PropList Blog
KPMG Real Estate Trends

One of the more unusual Retail trend reports comes from KPMG, in the form of a survey conducted amonsgt  some 1,600 KPMG employees - real results from real people.

KPMG have analysed consumers’ buying patterns and spending habits to gain insight into the experience of shopping with many brands in the UK. This Retail Survey revealed that there are a range of dynamic trends re-shaping the retail landscape which have been brought to light over the Black Friday and Christmas shopping period in 2017;

• Black Friday is now a firm fixture on the UK retail calendar
• More brands are adopting a direct-to-consumer business model
• The impact of Brexit on the supply chain and international logistics has become increasingly complex to navigate
• Retailers who are focused on delivering a strong customer experience are leading the pack 
• Convenient delivery options play a greater role in consumer buying decisions
• Last mile operations are the new defining point in the sales process with consumers placing greater importance on tracking technologies